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▸ AI VISIBILITY AUDIT ◂

heygen.com shows up in 8 of 16 AI checks.

heygen.com shows up in 8 of 16 AI visibility checks.

AI COVERAGE50%
FIXABLE GAPS5
Strategic readBased on 4 buyer-question samples and 16 platform checks.

Topical Authority Hub

HeyGen has partial AI visibility as a recommended vendor but is losing source citations to creatify.ai, digitalbrew.com, ltx.io, synthesia.io, and visla.us across pricing, limitations, and alternatives queries.

The highest-leverage fix is publishing on-site answer hubs in comparison, guide, and limitations formats with expert authorship and freshness dates to convert partial vendor visibility into direct citation across all buyer-question families.

The play

HeyGen has partial AI visibility (8/16 visible checks) and is cited as a vendor in recommendation queries, but loses source citations to creatify.ai, digitalbrew.com, ltx.io, synthesia.io, and visla.us across pricing, limitations, and alternatives families.

Programmatic SEO: viable hereThe sampled topics repeat solution/use-case modifiers that could support templated pages.

01

When your buyers ask, AI recommends these instead

Across 4 buyer topics, AI cites sources like creatify.ai — not heygen.com.

CHATGPT1 / 425% coverage
PERPLEXITY2 / 450% coverage
CLAUDE2 / 450% coverage
GEMINI3 / 475% coverage

▸ CITATION MATRIX BY TOPIC ◂

Whether AI names you per topic — and who it cites instead.

hover a logo for the platform · click a topic for sources →

▸ WHO AI CITES INSTEAD ◂

The sources AI pulls from for your topics. Get placed in these and you move.

creatify.ai×3publisherdigitalbrew.com×3publisherltx.io×3publishersynthesia.io×3publishervisla.us×3publishercrewscontrol.com×2publisherd-id.com×2imagine.art×2kaltura.com×2shotstack.io×2
How to get placed — the 3-step playbook

1. Package proof. A fresh benchmark, customer outcome, or teardown third-party editors can cite.

2. Pitch the cited pages. Prioritize creatify.ai, digitalbrew.com, ltx.io, synthesia.io.

3. Compete where outreach fails. Publish a better dated guide for the same buyer question.

▸ CITED PAGE BLUEPRINTS ◂

The page patterns AI cited for your topics — the formats to emulate on your own site.

expand a row for how to build it →
Listicles / best-of roundups3 citations · 3 sourcesroundup

AI uses listicles and best-of roundups to answer vendor-shortlist questions quickly.

  • Dated best-of or top-tools framing
  • Clear inclusion criteria and categories
  • Short verdicts, pros/cons, and comparison tables
  • Scraped examples run roughly 441–1364 words.

First move: Build or pitch a fresh best-of page for the highest-value buyer question in the sample.

Tools, templates, calculators3 citations · 3 sourcestool_template

AI uses tools and templates when buyers want an immediately usable asset.

  • Free template or calculator
  • Clear input/output framing
  • Examples and usage instructions
  • Scraped examples run roughly 2467–6651 words.

First move: Ship one lightweight template tied to a recurring buyer workflow from the query sample.

Comparison / alternatives pages1 citation · 1 sourcecomparison

AI uses comparison and alternatives pages when buyers ask about tradeoffs or switching decisions.

  • Named alternatives or vs framing
  • Decision criteria before feature detail
  • Side-by-side notes on use case, pricing, and limitations
  • Scraped examples run roughly 6462–6462 words.

First move: Publish one alternatives/comparison page that matches a measured buyer query and names the criteria AI should reuse.

02

Why your pages aren't getting cited

AI assembles answers from passages it can lift — direct answers, a stat to quote, a named author to trust. Here's what the crawl of 10 pages found.

▸ CAN AI QUOTE YOU? ◂

The crawl-level signals that actually move AI citation, strongest first.

ANSWER CAPSULES7quotable blocks
STAT DENSITY0.9data points / 100 words
AUTHORSHIP0pages with a byline
SCHEMA10pages

What that means

Missing visible attribution and trust cues

No visible authorship or expert/company attribution was detected.

AI is leaning on third-party sources for this category

Sampled answers cited sources like creatify.ai, digitalbrew.com, ltx.io instead of the audited domain.

HEALTH SCORE84/100
AGENT-FIXABLE13issues

Issues found: 1 critical · 2 high · 10 medium · 1 low

Access hygiene: llms.txt · ai.txt · 16 AI-bot directives · 0 slow Core Web Vitals · 2 static extraction gaps. Low-impact hygiene plus crawl/render context — included for completeness, not where citations are won.

03

Your highest-leverage fixes

Ordered by citation leverage and deduplicated across the audit — each one is something the agent can execute for you.

1

Pages with thin or non-extractable content (<300 words)

highFound

Expand thin indexable pages with useful original content or noindex low-value pages. Give each indexable page enough substance to satisfy a distinct search intent.

First step: Confirm important pages are indexable and that robots.txt is not blocking search or AI crawlers you want to allow.

2

Add freshness dates to citable pages

mediumWorth citing

Only 0 of 3 freshness-relevant sampled pages showed publish or modified dates; 3 looked undated. AI systems tend to prefer fresh, attributable sources for fast-moving categories, but legal/privacy/terms-style pages are not counted in this signal.

First step: Pick the highest-value affected page, make the smallest visible fix, then rerun the audit to confirm the signal changed.

3

Add visible authorship or company attribution

mediumWorth citing

No author bylines were detected. Clear authorship, company attribution, and sameAs links help AI systems attribute claims confidently.

First step: Add visible company/expert attribution to priority pages, then connect it with author or organization schema where the page supports it.

4

Pages with internal links missing anchor text

mediumFound

Add descriptive anchor text to empty internal links. Make each link explain the destination topic for users, search engines, and AI crawlers.

First step: Confirm important pages are indexable and that robots.txt is not blocking search or AI crawlers you want to allow.

5

Pages with meta description over 160 characters

mediumFound

Shorten overlong meta descriptions to about 70 to 160 characters. Put the clearest benefit or answer near the front.

First step: Pick the highest-value affected page, make the smallest visible fix, then rerun the audit to confirm the signal changed.

THAT'S THE DIAGNOSIS

Now let the agent fix it.

The full product turns this diagnosis into recurring monitoring and agent-executed fixes.

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Capped public audit: brand context, buyer-query generation or topic discovery, technical readiness, and AI-citation checks. Stops before paid opportunity synthesis. Stops before opportunity synthesis — the full ranked plan and the fixes themselves are in the product.